KHRUANGBIN
DEAREST ALFRED
MUSIC VIDEO
ONE OF THE FINAL PROJECTS I WAS GIVEN AS PART OF MY CREATIVE PLACEMENT AT WIEDEN+KENNEDY WAS TO DIRECT A MUSIC VIDEO FOR PSYCHEDLIC ROCK TRIO KHRUANGBIN.
THE BRIEF WAS TO MAKE A CELEBRATION OF POSTAL WORKERS THROUGH THE PANDEMIC. TAKING INSPIRATION FROM THE LETTERS LAURA LEE'S GRANDFATHER (A POSTAL WORKER) SENT TO HIS TWIN BROTHER.
MY CONTRIBUTION TO THE VIDEOS WAS MUSIC VIDEO THAT UTILISED ARCHIVE FOOTAGE AND NEWLY SHOT FOOTAGE TO CREATE A LETTER TO MY DECEASED FRIEND FROM MY TEENAGE YEARS, THANKING THEM FOR THEIR SUPPORT DURING A DIFFICULT TIME AND HOW IT HELPED ME GROW.
OUTCOME: OVER 800K VIEWS ON YOUTUBE AND MULTIPLE ARTICLE
AGENCY/ORG: WIEDEN + KENNEDY
CREDITS: CREATIVE
